Responsibilities

GMA is a leading growth marketing school in Asia. We are looking for a Content & SEO Specialist to develop rich content assets for marketers & founders in HK, TW and the rest of Asia to grow our organic traffic & leads

The ideal candidate specializes in both long- and short-form content who thinks about how content marketing & SEO can drive brand presence through thought leadership and support demand generation goals across channels.

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*Junior or Senior title will be offered based on your experience. For senior role, solid Content Marketing / SEO experience is required.

What you'll do
- Generate high quality content assets, including blog posts, case studies, emails, ebooks, sales collateral, video, landing page, website copy etc
- Create top-notch bootcamp & course content about growth marketing, martech, data, tech & startup
- Conduct keyword research, write SEO content, conduct on-page / off-page SEO optimization to grow the web traffic
- Create groundwork for growing our content machine beyond the blog into podcast, video, webinar, live events etc.
- Research and write in-depth thought leadership pieces that engage the marketer community
- Leverage, repurpose & distribute all content to various channels to get maximum ROI

Skills Required

Requirement
- The ideal candidate should be an excellent writer, someone who understands how to frame a message in a clear, concise, and compelling way
- Skilled in creating, editing, and promoting various type of content.
- Data and results-driven mindset
- You are highly proactive, do not need to be micromanaged
- Excellent in English (both written & spoken)

Bonus
- Excellent in Chinese (both written & spoken)
- With SEO knowledge to create SEO-optimized content & Link building for SEO purpose
- High proficiency with SEO, web & design software such as Ahrefs, Webflow, Figma, Adobe Creative Suite applications
- Worked in Startups or Internet Industry before

*Please attach your portfolio URL or anything can help us to know you better.

Experience Required

- 1 - 3 years of experience in content marketing, SEO, digital marketing, education (Junior or Senior title will be offered based on your experience)

Benefits

- Access to our bootcamps & courses & our subscribed online courses for free
- You can build a network with the leaders in digital marketing, product & data
- 1-day Birthday Leave per year